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Aurora Solar looks to improve customer leads, project proposals with artificial intelligence

July 19, 2022
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Aurora Solar looks to improve customer leads, project proposals with artificial intelligence
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By SB Workers July 19, 2022

Aurora Solar has added synthetic intelligence (AI) options that bolster each facet of the photo voltaic gross sales, advertising and marketing and design course of for installers. Taken collectively, Aurora’s AI options streamline the photo voltaic undertaking lifecycle and lowers delicate prices.

“Whereas the demand for photo voltaic grows, options haven’t stored tempo; most photo voltaic software program merchandise provide a alternative between velocity or accuracy. On the identical time, photo voltaic consumers desire a dynamic, quick, and customized expertise,” mentioned Chris Hopper, CEO and co-founder, Aurora Photo voltaic. “Our suite of AI options delivers on all fronts: it powers the advertising and marketing and gross sales groups, streamlines the design course of, and offers a pleasant house owner expertise.”

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Aurora Photo voltaic’s Lead Seize AI focuses on the top-of-funnel leads with customized, AI-generated 3D photo voltaic estimates for householders. With simply an tackle and utility invoice estimate, householders are immediately introduced with potential photo voltaic financial savings and a 3D visible of their very own house outfitted with photo voltaic. By eliminating the forwards and backwards of web site visits, paperwork, and inaccurate estimates, photo voltaic professionals convert extra natural net leads.

Utilizing the web site to seize qualification knowledge permits advertising and marketing to shortly ship higher results in the gross sales workforce.

“In lower than a month with Aurora’s Lead Seize AI, we quadrupled our net lead quantity and noticed 25 p.c greater appointment set charges from our natural leads in comparison with what we generated by different advertising and marketing channels,” mentioned Richard Murdocco, vp of selling, NY State Photo voltaic. “Lead Seize AI’s participating visuals with readily quantified advantages assist potential purchasers perceive not solely their financial savings, however what photo voltaic would realistically seem like on their house.”

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Aurora AI develops dependable 3D fashions for each gross sales and design groups in 30 seconds and eliminates guide modeling. With the press of a button, designers and salespeople can start tasks with an AI-generated web site mannequin. Utilizing Gross sales Mode helps salespeople create a photo voltaic quote with out sacrificing accuracy. In Design Mode, Aurora AI offers superior framework for web site fashions that concentrate on finer particulars and ship an correct plan from the beginning.

“With AI, we are able to understand our imaginative and prescient to create a way forward for photo voltaic for all,” Hopper says. “We’ve prevented practically 60 million metric tons of carbon dioxide emissions since Aurora’s inception, and we stay up for additional supporting the creation of a cleaner, extra sustainable world as our AI-powered options speed up photo voltaic adoption.”

Tags: Aurora Photo voltaic, gross sales and advertising and marketing

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